Are You Ready to Transform Your Organization?

SHIFT is your ultimate guide to creating a culture that drives success, inspires your team, and stands the test of time.

Written by Dr. Nicole Yeldell Butts, this book introduces the SHIFT framework, a step-by-step approach to building a strong, values-driven culture that aligns your people, purpose, and processes. Whether you’re a seasoned leader or just starting your journey, SHIFT gives you the tools to lead meaningful change with clarity and confidence.

Inside, you’ll discover how to:

Set Your North Star: Define a clear vision and core values to guide your team.

Understand Where You Are: Honestly assess your current culture and identify areas for growth.

Create a Path Forward: Build a strategic plan that bridges the gap between where you are and where you want to be.

Take Action: Implement changes with purpose, communicate effectively, and tackle obstacles head-on.

Evaluate and Evolve: Reflect on your progress, celebrate wins, and adapt to keep moving forward.

This isn’t just another book on change management—it’s a practical, real-world guide for leaders who want more than surface-level tweaks. Packed with relatable examples and actionable steps, SHIFT gives you the confidence to create a culture that energizes your team, enhances performance, and drives sustainable success.

If you’re tired of feeling stuck or overwhelmed by change, SHIFT will help you take control and lead with intention. Start your transformation today and build a culture that’s built to last.